How to use the lectures for interviews: 

Remember the basic outline is they are looking to make more money from employing you
Put yourself in their shoes:
What are they looking for
What does their business need?
How would you fit in and benefit their business?
What is your USP?
Find out who their competitors are and what they have a strength over the company in
Do a SW analysis and find the opportunities
Read 3 big newspapers before you go
Research! and ask intelligent questions

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